EVM “Power”

Campaigning

When it comes to energy, we at Picture Colada are fully charged!

For EVM, the regional energy and Internet provider, together with the lead agency, we have Four for Texas The sun was captured not only in the heart, but also in four other locations.

“Together we have the power” — that was not only our claim, but also our mantra during the four intensive production days. The result was a main film, four individual campaign films, five main photo motifs, a number of other photo opportunities as well as interviews and social media screenings.

The challenge: A campaign that not only glows, but also really shines!
With a shoot on a power pole over 10 meters high and parallel film and photo production, we unloaded ourselves not only technically but also creatively.

Our solution: A mix of high-voltage camera technology (8K cinema camera, to be exact), FPV drone footage that gave us an energetic overview, and a visual language that is so fresh that you can almost feel a slight breeze.

From the EPG Baskets, who not only hit the mark on the playing field but also in our campaign, to the Endlein family, who gave us an insight into their electrically-charged world, to the fitters Elisa and Sebastian, who showed us that evm not only sparks, but also sympathy — we captured Evm's energy in every picture and frame.

The result: A campaign that not only broadcasts in Koblenz, but also on 18/1 billboards and OOH neon signs. Electrifying!

So the next time you see one of our motives passing by (or driving) by, remember:
At Picture Colada, we're not only full of energy, but also full of ideas!

Aaaah... caught. You thought it was already over. Think again. Here are a few of our favorite photo opportunities that were taken during the production days.

We knew it: You can't get enough.

Feel the energy on set thanks to our chic in the scenes photos of the power pole set. Good mood and sandwiches included.

Gallery

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Paula/Sales

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Yannick/Technical Director