Carl Stahl product catalog

Do product brochures have to be photos in white with text next to them? They don't have to.
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For Carl Stahl With little input, we created a product brochure that really no one saw coming. The difference from the previous version? Like day and night. Original customer original sound.

The design was created out of thin air and has a clear goal: to stand out, improve, stay tuned. Pages where you don't just keep clicking on, but stop, take a closer look and feel like browsing on. The products look high-quality, tangible and do exactly what they should: Ready for more. Modular, flexible for other product groups and group companies — and yet anything but standard.

The photo and graphics came completely from a single source and were deliberately staged in such a way that nothing is distracting, but everything has an effect. After just six weeks, the brochure was ready for use: digital first, with minor adjustments also perfect for print.

And as a special extra: The print version can be extended so that real roller shutter webbing is integrated. See, feel, understand.
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So may Look at the product brochure.