From plan to implementation — Our shoot in Miniature Wonderland for DEG
A day of filming in the miniature wonderland of Hamburg is a highlight in itself. But when you shoot an advertising film for DEG there — with a model world, macro optics, lighting on a miniature scale and a large storyboard in your luggage — then a normal project becomes a real production in small format.
In the spotlight: A small, red DEG truck meets father and son.
From image to movement — How a storyboard becomes a movie
Before our camera even rolls, we often create Dozens of pictures — drawn by hand, scene by scene. Our storyboard is more than just a plan: it is the first visualization of the later film. Every setting, every camera movement, every timing is figuratively thought out here.
The process starts with a content concept, which we divide into individual scenes. That's when our storyboard artists sit down — in the classic way with pen and graphics tablet — and draw any scene frame-by-frame. It is not about artistic perfection, but about visual language, image composition and a feeling for later dynamism.
The storyboard then serves as a visual guide for everyone involved: Director, camera, client and post-production know exactly what is planned — and where there is room for manoeuvre. This allows us to work efficiently during filming, implement creative ideas in a targeted manner and achieve a round result more quickly in post-production.
Especially for projects such as Miniature Wonderland, this preparatory work is crucial — because every angle, every movement, every light counts there. And even if in the end not every scene looks exactly like in the storyboard: The image in your head is already there — and we're bringing it to life.
Storyboard vs. live-action movie — Why there are differences
As with many of our film projects, we also worked with a detailed storyboard. It helps us to visualize ideas early on, to think through perspectives, to clarify technical requirements and to give everyone involved a clear direction. Storyboards are our compass — especially in unusual locations such as Miniature Wonderland, where every camera movement through the narrow world needs to be planned.
But: A storyboard is not a fixed script. There is orientation, but space for spontaneity. And that is exactly what you can see in a direct comparison with the final film.
Some differences?
- Some planned shots could not be implemented exactly on site due to lighting conditions or location conditions.
- Other attitudes arose spontaneously because they simply had a better effect on site or new ideas emerged.
And this is exactly where the strength of our way of working is evident: Storyboard planning, but a set full of creative flexibility.
Technology meets miniature world
The shooting was done with macro lenses, a cinema camera and a lot of dexterity — because in this world, every millimetre counts. The biggest challenge? Present camera paths on a scale of 1:87 in an exciting way and to tell the close connection between father and son in just under 60 seconds. There was also a special lighting setup, precise timing and lots of communication with the Miniature Wonderland team.
What remains?
A film that tells big things in a small space.
A look behind the scenes shows that good planning and creative freedom are not mutually exclusive — They make our films strong.
🎥 Here you can find the finished result.
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